The growing importance of customer facing communication tools in action: congrats to Assistly

In today’s socially-charged world, it is becoming more and more important for businesses to communicate with their customers in a more personal way. Responding quickly and engaging in a simple and humane way is not only what customers expect, it’s what they demand. This shift has been the driving force behind UserVoice and our products – Full Service, Feedback, and Helpdesk are all designed to help businesses simplify the process of communicating with their customers.

The increased adoption of customer communication tools isn’t just great news for UserVoice, it’s also great news for businesses and customers. Customers finally are receiving the attention they deserve and businesses now have the tools and processes they need to deliver and scale quality support.

And it's great to see growing trend being recognized by others outside of our industry. Salesforce’s acquisition of Assistly is proof that tools that can help companies communicate quickly and easily with customers are now essential for businesses. Congratulations to Assistly on a job well done and on the acquisition!

-Richard White
CEO, UserVoice